Training
Web marketing training for marketplaces
Are you launching a marketplace, or have you already created one? The objective of our courses is to give you the know-how that will let you act immediately, yourself, on your platform.
Format: our courses are held online, with screen sharing.
The catalogue
Three courses, three levels of autonomy
After each one you will be able to apply what you have learned yourself, directly on your marketplace, without having to call on a web marketing agency.
Performance monitoring
- Introduction to Google Tag Manager
- Introduction to Google Analytics
- Practical examples
- Data analysis
- Questions and answers
SEO
- Important concepts and definitions
- The factors behind good rankings
- A focus on backlinks
- Actions to put in place
- Various tricks of the trade
- Questions and answers
SEA
- Important concepts and definitions
- Building a campaign
- Analysing its performance
- Actions specific to a marketplace
- Questions and answers
Or delegate
Call on our services
At the end of these courses you will have the skills to act on your own. But of course you can always call on our services if you don't have the time to handle it yourself.
Organic search
Audit, optimisation, content and netlinking, monitoring: our four-step SEO service.
Discover →Google Ads advertising
Keyword research, campaign creation and optimisation over time.
Discover →Marketplace support
Our team advises you on every technical and strategic aspect of your platform project.
Discover →I'm going for it
Pick your course and book your session with our team.
Further reading
Building your marketplace skills
Methods, lessons learned and best practices from our client projects.
How to Perform a Comprehensive SEO Audit for Your Marketplace
Attracting large volumes of organic traffic from Google is a top priority for every website owner. Conducting an SEO audit is a…
Read the article →Google Ads for marketplace: The 2024 Landscape and Common Mistakes to Avoid
Google Ads is a tool that hardly needs an introduction in 2024. This online advertising platform, which has been around since 2004,…
Read the article →Content Marketing : Essential or a Waste of Time?
In today’s digital landscape, e-commerce brands are constantly seeking new ways to stand out in a crowded marketplace. One strategy that has…
Read the article →Ready to drive your own acquisition?
Tell us about your project: our team advises and supports you from the first idea to growth.